It’s March 25, 2020. I wanted to offer some words of encouragement to an unknown audience. It’s kind of a message in a bottle. You are not alone and you will get through this. But you may be changed. I’ve always been considered an optimist. I surround myself with people who match my optimism. Times…
As a modern digital agency, our ethical values are important in everything we do, from sending emails to scheduling meetings to designing a client’s SEO strategy. You may hear other agencies talk about the ethics of marketing. While that’s important, Search and Convert has taken it one step further. We market ourselves via our ethics.…
Yes we do. The first time I was asked to do Bing Ads, I assumed it was going to be a process of migrating over the successful campaigns from Google Ads. Bing has made it a one-click process, so anyone who tells you it’s going to be hours of work is not being very forthcoming.…
Have you gotten notifications from Google Search Console that mobile-first indexing is enabled for your sites? We sure have! Since it looks a little confusing at first glance, we thought we’d let you know about it. In a nutshell: Google’s change to mobile-first indexing does not generate a new “mobile-first” index, or create a separate “mobile index”. What it…
[Post Updated January 2020] Search & Convert If you are launching a new site or if you’ve never done any SEO for your site, you may need some practical tips on where to begin. This blog post is not intended to be a complete checklist, but to introduce some ideas you can do yourself. We…
