Is Search Dead?
October 24, 2023
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Search, the way you first experienced it, is dead. Search, the way you do it now, has never been more effective at delivering the results
Keywords vs Search Queries: What’s the difference?
March 29, 2023
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Every minute, on average, there are 63,000 searches on Google, or 5.6 billion per day. Sometimes, those searches are so general it takes the searcher in
Website Content: 3 Common Mistakes We See On Websites
March 1, 2023
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Every marketer knows that content is king. This is especially true for websites. Whether your site is for personal use, your business, a non-profit, or
How Do Online Reviews Impact Your Business?
February 15, 2023
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Year after year, more data supports online reviews’ importance in consumer decision-making. The research shows reviews are the biggest deciding factor when customers choose between businesses.
GA4 and Google Signals
February 8, 2023
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Search & Convert has been building expertise in GA4, and one of its integrated features is to enable Google Signals. Google Signals is a feature
How To: Google Ads and Goal Setting
December 8, 2022
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The Google search engine processes about 63,000 searches every second. The average person conducts between three and four searches daily, making Google Ads one of
Tenets of our Ethical Values
May 22, 2019
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As a modern digital agency, our ethical values are important in everything we do, from sending emails to scheduling meetings to designing a client’s SEO
What Does Google’s Mobile-First Indexing Mean For You?
January 19, 2019
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Have you gotten notifications from Google Search Console that mobile-first indexing is enabled for your sites? We sure have! Since it looks a little confusing at
DIY Website SEO Basics
July 4, 2018
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[Post Updated January 2020] Search & Convert If you are launching a new site or if you’ve never done any SEO for your site, you