Search, the way you first experienced it, is dead. Search, the way you do it now, has never been more effective at delivering the results you’re looking for. Search, as a necessary focus for your brand, has never been more important. How has search changed? As you first experienced search, it was probably equivalent to…
The right B2B lead generation tools are essential for helping boost not only your SEO, but also your business. According to one study, it can take from three to six months to see return on investment (ROI) in SEO efforts, and those results are going to start slowly and build over time. It’s important to…
Nobody likes getting spam. Unsolicited emails and texts erode trust and waste time. Today with the explosion in AI, a whole new industry of marketing automation is now in overdrive, scraping emails and harvesting your contact information via social profiles and public records. This blog post is used in marketing automation. it has been included…
My name is PJ Christie and I’m the Founder and CEO of Search & Convert. Will This Convert is for any website owner who requests a neutral review of their website’s ability to connect with an audience. Here’s what our free report card can do for your business … “I Don’t Know What I Don’t…
Every minute, on average, there are 63,000 searches on Google, or 5.6 billion per day. Sometimes, those searches are so general it takes the searcher in a different direction than they intended. Other times, the searcher lands on the information they need because of the words used. There’s a lot of confusion over terminology when it…
Businesses of all sizes consider social media an easy and effective way to reach their audiences. Facebook and Instagram remain the most popular social media channels (with a combined 4.9 billion monthly active users and annual ad revenue of $50.3 billion in 2021). To reach the most audiences, marketers should consider new and reemerging social media channels…
Email marketing is the only way for many companies to get their message out. As a matter of fact, 66% of small businesses use email marketing in one form or another. If you’re one of those businesses, are you using email marketing effectively? Is it paying off? Regardless of how it’s working for you, there…
Every marketer knows that content is king. This is especially true for websites. Whether your site is for personal use, your business, a non-profit, or e-commerce, you will undoubtedly need great website content to drive traffic and create conversions. 3 Common Mistakes Website Owners Make Every website owner should strive for content useful to the…
Year after year, more data supports online reviews’ importance in consumer decision-making. The research shows reviews are the biggest deciding factor when customers choose between businesses.
