Yes we do.
The first time I was asked to do Bing Ads, I assumed it was going to be a process of migrating over the successful campaigns from Google Ads. Bing has made it a one-click process, so anyone who tells you it’s going to be hours of work is not being very forthcoming. It *can be a lot of work to do other activities such as negative keywords but getting a new Bing account set up with billing takes a small amount of time.
Ask yourself these questions:
Is your visitor likely to be searching the web on a Windows desktop or laptop provided by their employer? If yes they are probably using the default search engine and browser.
Is your site having difficulty converting on mobile devices? If yes, Bing delivers a higher percentage of desktop visits compared to mobile (Android, Chrome, and Safari are all more common on mobile).
Are you experimenting with advertising for the first time and you want to maximize your learning with a lower spend? If yes, Bing can be a good way to test keywords, ads, and geolocation at a lower cost per click than Google.
Is Search and Convert certified in Bing Ads?
No we are not currently certified in Bing Ads.
